Fruit Attraction 2011

Audience success in the Days of stone fruit in the European distribution

20/10/2011 17:14

As part of this edition of Fruit Attraction, today October 20, 2011 was held the day on stone fruit in the European distribution. A panel discussion moderated by José Gandia, president of Royal, who managed to bring together the views and positions of the most relevant people in industry: Dominic Edwards (Asda, United Kingdom), Marat Magkeeb (Dixy Group, Russia), Eriz Zumárraga (Eroski, Spain ), Serge Digonnet (Prosol, France), Ge Happe (Albert Heijn, the Netherlands), Alain Barniol (President of the national Union of Importers and Exporters of Fruits and Vegetables in France), Emmanuel Langdorf (Metro, Germany).
The audience participated actively concerned about the situation of Spanish products and their position in international markets, but all roundtable participants offered several solutions, consisting of a higher quality information to consumers, generating greater trust in the products and companies that offer them, and agreed to say an encouraging dairy and early recovery in consumption at European level and a higher trust in Spanish products. 


Fruit Attraction 2011 Opening

20/10/2011 08:50

With the presence of public institutions, began yesterday under the IFEMA (Madrid), the third edition of Fruit Attraction, an event that has been growing at a great pace in the industry.
With a flow of professional public, virtually all Spanish producers and distributors joined countries like Mexico, showing the great national and international impact that increasingly is having this event.
Opened by the Minister of Agriculture, Fisheries and Environment of Spain, Rosa Aguilar, and the presence of other political figures such as President of the Junta de Andalucía, José Antonio Griñán, the opening ceremony attracted other media personalities like journalist and writer Boris Izaguirre.